We have a party!
Most workshops are boring yak-yak sessions. Not a Psychotactics Workshop. You actually have a ton of fun at the workshop, because of the system in place
1) You get all the notes in advance. Weeks in advance. So you have time to learn without intimidation.
2) You spend 2/3 of the workshop actually working. I get to yak only a third of the time.
3) You spend most of your time outside the room, learning and working rather than sitting on your you-know-what! If you look for books or courses on uniqueness, you'll run into concepts.Concepts that tell you, you should stand out.
So you have books like ‘Positioning' or ‘Purple Cow' and they all tell you that you should stand out. And they give you examples of how companies have stood out in the past.
And then you're stuck. Because there's no system.
There's no methodology to take you from understanding the concept to actually implementing the concept in your business.
Worse still, once you do get your uniqueness, there's no guideline to implement the uniqueness across your website, sales letters, articles etc. In short, the concept remains just conceptual and theoretical.
And this is why with over two and half months to go, two venues are full already!
Washington DC filled up first, followed shortly by London. And now only California remains!
This isn't your run of the mill event. When you come to a Psychotactics workshop, you get not just training on the topic itself,
but an insider view on how to host a workshop yourself.
Check it out. Judge for yourself. This workshop has finished. However you can still get the goodies.
Uniqueness Mastery Goodies.
Sean
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