We rarely have just a workshop. We have a party! Most workshops are boring yak-yak sessions. Not a Psychotactics Workshop. You actually have a ton of fun at the workshop, because of the system in place 1) You get all the notes in advance. Weeks in advance. So you have time to learn without intimidation. […]
Positioning: Sorting Out What’s Unique From The ‘Blah, Blah’
It’s not that we like to blah. It’s just that we end up doing a blah, blah, without realising it at all. So let’s look at how we sort out uniqueness from the blah Here’s an example of Aveeno Intense Relief Hand Cream. Yup, this is the hand cream. Looks like any other hand cream. […]
Reminder for the Uniqueness Mastery (FREE) Course—But first a case study!
If you haven’t been to sign up for the free uniqueness course yet, then you should. And here’s just one reason why. Read this case study and judge for yourself. Hey Sean When you first sent through the link for these videos, I dropped everything to watch them. (Dropping everything to watch 45 minutes of video […]