Animals have a skeleton. We know this because if we x-ray an animal, we can quite clearly see the skeleton. And we fail to realise that articles have a skeleton too—and they’re called sub-heads. But unlike animals, the sub-head skeleton doesn’t show up from the very start. Instead you’ll find it shows up later. A […]
How To Avoid Speed Bumps When Writing Sub-Heads
I used to live in an apartment block when I was growing up And there were these twins: Wayne and Dwayne. And as you’d expect, it was common for me to make a mistake. I’d call Wayne, Dwayne. And Dwayne, Wayne. And sometimes get it right, without knowing if I got it right or not. […]
