Choosing the title of a book seems to be an almost impossible task. Is there a method or science behind a title that works vs. a title that’s just “meh?” And interestingly, when does a “meh” title work just fine. We go deep, but not too deep into how to create evocative titles. If you’ve […]
Why We Struggle To Write a Book: 3 Structural Reasons
When you sit down to write content for a book, you wonder why the sound of hitting your head is so very loud. The more you sit down, the harder it seems. And yet, there’s a reason—three actually. And the three are—tah dah! 1) Structure 2) Design 3) Content Stage 1: Structure is where you […]