Without a doubt, stories take first place. So how do we use storytelling in our marketing? Storytelling is way more powerful in creating any sort of persuasion in marketing because of how the story unfolds. Robert McKee is a creative writing instructor who’s famous for his “Story Seminar”. In his seminar, he explains why persuasion […]
How To Use Simple Stories To Pre-sell Your Products And Services
Is there a way to pre-selling your products and services? Pre-sell is notoriously difficult for most entrepreneurs. It feels greasy and icky at times. And that lack of enthusiasm dooms the sale from the very start. But what if there were a way to sell with stories? Instead, all you’d need is a story. A […]
How To Write The Curiosity Out Of The First-Line Of Your Article
Can we really write an interesting first line? Is there a system we can use? The first line of an article drives most of us insane. And as if that were not enough, we are called upon to write an interesting first line. How do you nail that first line every single time? Here are […]