When we want to increase our sales, we search for new methods. However, that search is often quite unnecessary. What’s needed instead is a tiny bit of common sense. With little or no effort, you can change the way the client perceives you and your company. Re-oxygenation isn’t that hard. Let’s find out how in this […]
How To Get And Keep The Attention Of Your Client
Is it really possible to get a surge in sales with products? And are product sales similar or different from services? In this episode, we go exclusively into the sale of products. But more importantly, you get to see where you need to dig to create the power of your headline and how the consequences […]
How Giveaways Increase Sales of Information Products
Information product sales don’t always increase with promotions alone Often they increase by giving away content that you could easily sell. Do giveaways increase sales? But shouldn’t you stick to giving away tiny reports? What if you were told to give away a big product instead? Would that reap any rewards? Find out in this […]
Announcing! Client Attractors: How To Speed Up Your Sales
You already know that 80% of a sales letter depends on your headline And therefore it’s not uncommon to see writers spend many hours testing and re-testing their headline. But what happens once your customer goes past the headline into the rest of the copy? Which are the elements that cause customers to feel […]
How The Concept of Isolation Creates Increased Sales
I remember flying to Pittsburgh in the year 2004 It was a 7am presentation in front of about 40 people who I didn’t know. And who didn’t know me, either. And by the time the presentation was done at 7:45am, I asked the crowd a simple question. “How many of you would like to buy […]
How To Increase Sales
So how do you increase sales? Do you do the countdown like all those Internet marketers? Do you do a pressure-sale like those snake-oil salesmen from the 19th century? Do you push and push, till the customer simply gives up and buckles in? What do you really have to do to increase sales? Well I […]