Would you be able to write a newsletter on a weekly basis and keep it going for the next 20 years? How do you even get topics, let alone write consistently for all of this time? The answer lies in somewhat of a strategy, but mostly a structure. If you use a similar structure, you’ll […]
Email Newsletter Dilemma: Should You Put Your Entire Article In Your Newsletter (Or Just A Link?)
Imagine you’re at Alfredo’s And Alfredo’s is your favourite Italian restaurant and you’ve been yearning all week for this lasagne. You sit down, chomp a mouthful, then another mouthful. The flavours explode in your mouth. Then Alfredo steps in and takes the plate away before you get the third bite in. It’s enough to make […]
