Meow. Meow. Meow. Meow. Meow. Meow. Meow. Meow. Felix the cat wasn’t invited to breakfast. But he sure as hell was creating a ruckus as we sat down to our bacon, eggs and steaming coffee on a lazy summer’s Sunday. You see, Felix wanted bacon. As a kitten, Felix had been given tiny scraps of […]
The Myth of Web 2.0
Web 2.0 is built on a massive myth. The myth is that customers need to talk back to you. That they need to comment. To post a response via text. Or audio. Or video. And it’s a myth, because response it doesn’t take into account the lurkers. Lurkers don’t feel the need to post. Or […]