Imagine if you had a bucket of water. And every time you attempted to fill the bucket, 90% of the water would leak out instantly. Every time, all you’d retain was a measly 10%. How many times would you keep filling the bucket? The answer is simple: just once. The first time you noticed the […]
Announcing Brain Audit 3.2
If you’ve been wondering whether or not to purchase the Brain Audit then here’s the perfect moment. And it’s perfect because you get the Brain Audit Version 3.2 just launched in June 2009. Two years in the making… This book has been two years in the making, and now it’s finally out! And you not […]
How Is The Brain Alchemy Masterclass Helping You?
You remember when you signed up to the Free Brain Alchemy Masterclass, we said we’d nudge you. The nudge was so you could tell us how it’s helped you—and possibly how you’re implementing the Masterclass. And yes, if you’ve got any results. Of course we get the warm fuzzies when reading your experience, but it’s […]
Why Santa’s Marketing Works Better Than Yours!
Santa Claus Inc. is well and profitable, right through recessions, depressions and just about any economic scenario. The reason why his marketing strategies work better than yours, is because he uses solid, dyed-in-the-wool psychology. He knows he doesn’t have to use new fangled techniques, when his simple marketing has stood the test of time. If […]
Why Learning A New Skill Is Like Having A Baby
Imagine you just had a baby. And that baby demanded your attention. At 3am. At 6am. At 9am. What are you going to do? Are you simply going to turn back the clock? Or tend to the baby? Do you need to learn a new skill? If you speak to parents of newborns they are […]
The Article Writing Challenge – How To Write Articles While Driving A Taxi
I was on my way back from the airport, when I struck up a conversation with a taxi driver. He was originally a landscaper, but was now driving taxis (as part of his retirement plan) and he did like the job a lot. But he did have some regrets. He wanted to write. It had […]
How To Avoid Throwaway Lines In Article Writing
Let’s say you’re writing an article. And let’s also assume that you’re writing a pretty good article when suddenly you manage to slip in a ‘throwaway line’. So what’s a throwaway line? A throwaway line is a line that’s often not related to the article. It’s probably just a thought that popped up in your […]
How To Create Flow In Your Articles
How To Know If Your Article Is Exciting Enough For The Reader When you complete an article, you always have one of two reactions You think it rocks. Or you think it sucks. And you may be wrong on both fronts. You may think your article rocks, when in fact it sucks. And vice versa. […]
Choosing Winning Marketing Strategies
You may think that marketing is all about getting your message in front of clients. Or you may think marketing is about relationships. Yeah, yeah, it’s all that but there’s a starting point. And that’s to choose a winning marketing strategy in the first place. And no one demonstrates this technique better than Will Smith. […]
How Today’s Promotion Is An Ad For Tomorrow’s Sale
Most people make a mistake with promoting a product or service. When they promote a product/service, they expect sales. And rightly so. But you’re missing out on the most important aspect of all: that people don’t buy when you want to sell. And this is why most of us go bananas in sales and marketing. […]
