As writers, we count words when we are creating a book or writing an article. We look at completing a fixed number of words per day—800 words. And yet, that system can be counterproductive to finishing your article. Professional writers seem to follow another method, one that ignores the output and instead focuses on the […]
Writer’s Block Series: How A Lack of Energy, Not Time, Causes Writers to Stall and Crash
One of the biggest hurdles in writing, has nothing to do with writing at all. It doesn’t have anything to do with time, either. Instead, it’s an understanding of energy. Without a clear view of how energy works, we’re likely to start off strong and then find ourselves stranded. Is there a way around this […]
How to Ramp up Curiosity Using a Controversial Topic
It’s one thing to get attention, but how do you use it on sales pages? And can you use it in articles too? In this second part, we see how the power of objections work for sales pages, creating information products and also when writing articles. It’s real, it’s practical and it works. Here we […]
Why Objections Play A Big Role In Sales Conversion
We hate it when customers object. We’d prefer if they simply bought our products and services. Yet objections are a critical indicator of sales and marketing. Without objections you’d never know if the customer is interested or not. And without objections you’d never know how to improve your products and services (you improve them, don’t […]
