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Warm regards
Sean D’Souza
P.S. In case you have any questions, please email me. I do answer every email.
Whenever Sean releases a new product, I always check it out because I know he only produces high quality/high value books and courses.
“How To Build A Powerful, Community-Driven Membership Website” showed up on my radar at just the perfect moment. A client asked me for a strategy session on creating a new membership site for their clients.
In doing my research, I purchased two other membership courses besides this one. Sean’s product stands heads and shoulders above the others both in the pleasure of consumption and value of the content. Because of his experience with his own membership site for over 15 years, Sean is able to share insights and advice that most others are lacking.
What makes “How To Build A Powerful, Community-Driven Membership Website” stand out?
• Personal real-world experience
• Great stories to illustrate Sean’s insights
• Understanding of member psychology
• Focuses on member experience and retention
• Actionable
• Summaries
• Great explanation of pros and cons
• Flow/organization
I have been a member of Sean’s membership site for many years. He actively does what he shares with you. And it works!
I highly recommend this book to anyone interested in starting or growing a membership website.
Sean’s membership site strategy book has made me do a few things that I wouldn’t have thought of. Although they were counter-intuitive at first, they’ve each permanently moved the needle for getting people involved and helping me take care of my community.
I assigned “guides” to the discussion area and mastermind groups. This has honestly been the most rewarding move. My guides, have helped my site stay super active. They basically make every discussion/introduction a genuinely interested/interesting experience.
I’ve asked members to pitch in a lot. Not just in content creation but also in improving the product. Providing this feedback takes some effort on their part but it’s brought up a lot of discussion.
I’ve put a pretty big emphasis on everyone introducing themselves. I pretty much copied his “introductory nudge” template, and I feel like i know everyone in the group personally.
Giving away vanishing reports (limited time articles that will become paid products) and goodies to the members, not only help me make the finished products better, they also make my members an integral part of my process.
These things have combined to make my site a lot more satisfying and reduce churn.
Buy Sean’s book it’s a guaranteed investment.
Robert Williams
USA
At first the price was an obstacle that prevented me from buying the product, because I was not sure if this book was what I was after. I read the article you sent via email with the product and I had to have it. It seemed a lot of money for a book, but it seemed cheap for a mini course.I also know your other stuff has never let me down.
As a result of buying the product—I cannot wait to start my own community based website! You obviously know what you are doing, but you made it simple and easy to read and understand (even the tricky psycho bits!). While reading I though about my specialty (Human Resources) and how it would adapt to your theory, and it is remarkably transferable. I cannot wait to start.
The specific feature I liked most—The book is laid out well, and the topics feed on each other in a logical progression.
Three other benefits:
– Confidence that I can do it too
– A desire to start immediately
– The belief that I can achieve it too .
I would absolutely recommend this product! You have a fantastic writing style, and the book is not just about websites…it is your secrets wrapped up in a story. It tells me everything I need to know in a fun and interesting and simple (but not stupid!) way. Even if I had no interest in building a website, I can see application of your ideas in other areas of life, like running a successful business.
If any manager out there had to apply the same psychology of volunteerism and community and allowing their people to be who they want to be, to set goals in groups and achieve them, they would be successful beyond their wildest dreams!
I discovered Psychotactics 5 years ago ( I bough the Brain Audit then), and on and off I have wanted to start my own business. Every time I do the audit on that idea, something stops me…I suspect it may be the wrong idea! I think I have it now. Before starting this book, I had an inkling of what to do, after reading this book I now know what to do and I can see it blossom before me into the future, and I am excited by that.
Melony Lowe
New Zealand
The specific feature you liked most about–Be Kind, Be Helpful or Begone: How To Build A Powerful, Community-Driven Membership Website was that the information that went into creating this PDF came from actual hands-on experience and not theory or wishful thinking!
Three other benefits—
Summaries at the end of each chapter… I like to do quick reviews of what I read and this does the job… you’d think everyone would add a summary at the end but…
Real world examples as to how you came up with many of your ideas
You have a very unique way of delivering lots of meaty content in easily digestible snippets… and just like a buffet… I can graze or I can gorge myself… either way I’m satiated 🙂
I’d recommend to anyone starting or already running a membership site… perhaps even a blog. Because of your actual experience running a site and learning through trial and error… you developed crucial insights into what makes a successful member site as well as how to make it interesting, consumable and most important of all… participatory for all those who join.
Jeffery Ellis
For the last nine years, I’ve devoured just about everything I can get my hands on relating to building subscription and membership programs. Much of it is very useful reinforcement.
But in Sean D’ Souza’s Be Kind, Be Helpful or Begone, I’ve found something completely fresh and new. His ideas and techniques for how to build an online community are challenging and thought-provoking. If this is your business, you want to add this to your professional library. It’s a must-have.
Sean M. Bailey, editor in Chief, Horsesmouth.
New York City
I’ve been looking for a good concept of membership sites for several years now.
Having observed other products, most books always promised the same ‘get rich quick’ rubbish. It’s easy to know that membership sites don’t work that way, at least if you don’t want to cheat your customers.
Being a subscriber of Psychotactics for some time before, I knew that Sean D’Souza doesn’t promote that ‘get rich quick’ stuff, so I gave it a try. And it exceeded my expectations.
What really caught my attention first was the headline, because it spoke about—once your customers know that you are a kind and helpful person, they trust you and your relationship often will last for years.
That’s what I was looking for: a concept of a membership site as a community with customers I want to work with for a long time, because of mutual goals and values. It’s the ‘who’ that matters first, then the ‘what’.
During my reading I registered for 5000bc because I wanted to deepen my knowledge through the experience of the community Sean describes. And this experience is overwhelming. What I found was that Sean knows what he’s talking about because he practices it. That’s the reason why I’m trusting his concept. In addition, now I know that this system really works.
The specific feature I liked most was the possibility of finding the questions my clients and customers are going to ask in the forums of my membership site. It’s a perfect system of content creation, and a good motivation for me to invest time and money in organizing such a community. Again it’s a mutual principle.
The benefit I am offering for my members through my presence and helpfulness is coming back to me, because
*it’s fun to be in a deep and trustful contact with my clients they provide me the opportunity to find out what kind of products meet the needs of my audience
*their resonance is the best ‘market research’ I can think—of it’s ‘lean production’ at its best. I can test and tweak. It’s kind of co-production.
I really like the principle of ‘an ongoing wave’. That’s the way I want to work. As a psychoanalyst I commit myself for a long time, working with my patients from hour to hour several hours a week, and often for years, helping them to develop their true self and overcoming their severe obstacles.
It’s this liable partnership core of this way of working, I prefer. ‘be kind, be helpful’ fits perfect. Now I understand the principle of consumption at a much deeper sense.
If I should compare it with a store, the membership site isn’t the sidewalk or the storefront, the in and out of the one stop buyer, it’s the back room where the real business is going on. The more your customers get into your system, the more they implement and get educated. They adopt your way of business and internalize this commitment of lasting partnership. Thus, it’s a valid source of reliable income and creates ‘eternal loops’ of consumption. And it’s a means of trust and developing reciprocity.
The way Sean describes his system is very clear and easy to understand, despite the complexity of the topic.
I would recommend this because because of
* its systematic approach
*the proven concept and
*the astounding price-profit-ratio.
Soenke Behnsen
I’ve gotten to know Sean so well over the years that I didn’t doubt that this book would be full of valuable tips, but I was still unsure if it would be practical and what I needed. I was worried that the membership site I was going to build would be different.
But I discovered that it wasn’t. As I’ve read and listened to the book, I’ve gotten more and more ideas on what I can implement with my own membership site. When I first bought the book, I didn’t have a membership site, and now I have one. I started very small, and I’m using the concepts in the book with great results.
What I like most about the book is that Sean shares what has worked for him and what hasn’t. I save a lot of time and frustration by avoiding some of the mistakes he’s made.
Another thing I enjoy are the sections of a membership site that Sean has in place in 5000bc. I’m using them as a springboard with my own membership as I listen to my members and let it grow.
I’d recommend this product to anyone about to launch a membership site, because just one tip is worth the price of the book. The way I look at it is that I might lose money if I don’t buy the book. Why? Because of that one tip factor. If I can avoid just one mistake, it will have been well worth it.
In the end, I really enjoyed the book. It’s always great to listen to Sean and get an infusion of knowledge that makes a difference. I’ve started building my own membership and it’s already growing.
Henri Junttila
Finland
The obstacle that would have prevented me from buying this product was probably just information overload and the sense that I’ve got too much to do to bother learning something else.
What I found was—it provided great insights into how to structure the website in such a way that it can enhance the overall business vision.
Charles Gritton
USA
The specific feature I liked most was —the implementation section was the most valuable.
The biggest benefit
There is a real focus on consumption here and that is truly enlightening. In most guides, the thinking stops when you collect the money.
Here, though, there is real emphasis on actually delivering full value to the end user. That is done only when the customer actually consumes the material you sold them. It’s a great reminder for business owners to stay focused on the right thing and not let money become the proxy for success.
I would recommend this product—It is one thing to be a 5000bc member and see it in action; it’s another to understand the thinking that goes behind it. I’ve learned over the years that Sean’s products are of very high quality.
I didn’t think I’d ever be able to have the bandwidth to launch and build a membership site. But because Sean has done just that, and he priced the book so reasonably, it was a low-risk investment in investigating the idea.
Thanks to this book, I now have a really good grasp on what it takes to start and build a membership site. I also have solid information on the skills I would need to look for if I have to hire outside help for administering and running the site. I can now layout the blueprint for my future community.
Two features, I really liked. One is the idea of having a barrier (e.g. Sean’s Brain Audit book) to entry that becomes the common ground for all who participate. It’s a great way to gauge someone’s level of commitment to and attitude about being part of a community.
The other is that a vibrant, engaging, informative and fun community is truly possible without having to have thousands of members. In fact, fewer members allow each one to feel that they have a bit of a connection with the you as the founder, even though they may not interact with you every day.
Three other benefits:
a. The purpose for each of the sections Sean created on 5000BC.
b. The idea of providing great content but also taking it away after a while, e.g., Vanishing Reports, which encourages frequent check-ins to see what’s new on the forum.
c. The idea that it’s actually all right to ask your members to volunteer to help, even though they are technically your clients.
I would recommend this product for the following reasons—
The number one reason is that Sean follows his own advice and has a thriving community as a result. As we say here in the US, it ain’t bragging if you’ve done it. Readers of this book can take Sean’s advice to the bank; his freshest ideas are here after being tempered by his experience in implementing them.
Sean’s writing style and cartoons makes reading any of his books a real pleasure. These are not your usual how-to books. Many of the how-to books I’ve read could really take a page from his books on how to engage with readers.
Mary Anne Shew
USA
“Over several years, I’ve built about 7 membership site (6 free and 1 paid), and 5 of them failed. And guess what? The 5 failed membership sites were the free ones.
Here’s what happened with the failed ones.
For the first month, there were some users who came to register and introduce themselves. After their initial introduction (and some welcoming response from other member), they almost never make any interaction at all. Some of them just came to my site once in a week or a month, but most of them (about 60%) never came back!
And after 2 or 3 month the sites looks like agraveyard (with a lot of spam comments/post). It gets me really frustrated.
After I read Sean’s membership book, I realize what really happened back then and the different between my failed and success (active) membership sites.
It’s about safety and consumption. And this book explain a lot about it.
I’ve been on several membership site training, but mostly they teach me about the technology and content creation (and recurring revenue). I’ve tried to implement some of it, but still, my membership site failed.
This book has given me a lot of new perspective on building a great membership site (using real 5000bc case) and deconstruct the timeless psychology principles behind the success of 5000bc.
I’ve implement some of the principles on my active (both paid and free) membership site, and there already is a significant increase on my users visit rate and response.
If you plan to built a membership site or already have one, please read this book and implement the principles. You’ll save a lot of time, money, and best of it, it saves you for getting frustration.”
Regards,
Kevin Ariel
As a person with limited financial resources, I always stop and think before spending more than $15 in one sitting. My concern was: Will I find effective strategies for building a profitable membership site for fiction writers? I’d bought other products of Sean’s before and I was pretty confident the answer would be yes, so I went ahead and plunked down my cash. And was not disappointed.
Sean’s insights into the ingredients that build an online community were ideas I had never encountered before, not even in Sean’s other writings. I found concepts he gleaned from his experience with 5000bc that I know I can adapt to the clients I have in mind. He also answered one of my biggest concerns in getting started: I basically have NO starting “list” of people to approach for membership.
What I liked best about Sean’s Build an Online Community Membership Site book (aside from the cartoons) was the depth of his insight into why people join, leave, or stay — and the strategies that encourage them not only to join, but to PARTICIPATE and stay. Several other great features were the illustrations — screen shots of the forums on 5000bc — and his honesty about mistakes he made along the way, plus sharing how the site started from very humble beginnings and has grown along the way.
I often recommend Sean’s website, articles and books to others because of his insight into the human nature, and why we do or don’t buy various things. And I also enjoy his quirky sense of humor (though his recipes are, I confess, too spicy for my palate).
Wyn Snow
Websites 4 Small Business
Charlton MA
Before reading ‘Be kind, be helpful or begone’ I had gingerly dipped my toe into membership sites and forums as a participant. As a result, I have experienced a few off-putting disasters along with some so-so attempts which offered great content but still failed to sustain community interaction. Yet only one or two, such as 5000BC, that succeeded.
As technology improves and online courses, community collaboration and social circles are becoming more mainstream, I was curious to know how best to develop an online community that could support and encourage individuals to participate and contribute regularly.
Sean’s hands on experience that he shares in ‘Be kind, be helpful or Begone’ has shown me a clear, proven blueprint and timeline for this process. Along with a strategy for how to create and structure information to ensure everyone is encouraged to implement it, comment intelligently and ask and answer questions. Even share a joke or two!
Fiona Mac
Hereford UK
Membership site training always focuses on the money. Finally one that focuses on the experience.
I’d been waiting for this book for nearly 3 years, so it was going to be hard to meet my hopes for it. Three years is a lot of time to build up unreasonable expectations. So I’m happy to report that this book is really, really good. It’s a handbook, it’s a manifesto (without trying to be one) and it’s a step-by-step tutorial.
And I say this having started my own membership site just a couple of years ago. It’s a shame I didn’t have this then. You may have a hard time appreciating the genius of this book if you don’t have a site right now, but please take my word for it. This book will save you months, perhaps years of trial and error.
One of the things I love about it is that it doesn’t get into the technical mumbo-jumbo of all the software currently available. Instead it focuses on some new principles (based on timeless psychology) on how to make your membership site an amazing business.
If you want more than just a cash register-type website; if you want a community where everyone progresses together to meet their individual goals, and if you want to create a sustainable business that gives you time off and plenty of compensation, then this book should become your constant companion while you’re building it.
I haven’t been so excited by a book in a really long time. I had implemented several ideas in my membership site before I was half-way through it. Others will be deployed in the days, weeks and months ahead. Actually, I kinda feel sorry for my competitors right now.
Steven Washer, BrainyVideo
USA