Have you ever wondered what it might feel like to not be me-too? What would it be like to stand out from the competition in a way that customers choose you over everyone else? And what if you were to raise your prices, and they still kept coming?That’s what uniqueness can do to your product or service. Yet […]
Psychological Marketing Strategy: Tactics And Marketing Tips
Does marketing involve psychology? What are psychological factors in marketing? What is the importance of psychology in your marketing strategy?
Running any business involves a proper business strategy. However it is important to understand the psychology of your customers. Once you understand what your customers want you can cater to their needs.
So how do use psychology as part of your marketing strategy?
This section contain psychological marketing strategies and tactics that you can use in your business. These strategies have been tested and have been proven to work time and time again.
In the articles below, you will learn about:
- Why staying small is a good business strategy
- What is uniqueness and how to use it to increase sales
- The strategy of retaining clients
- The psychological triggers in marketing
- How to get testimonials for every product
Next Step
Look at the list of articles below, pick the one that gets your attention and start reading. Every article gives you one actionable strategy that you can add to your business plan.
Warm regards
Sean D'Souza
P.S. Oh and before I go—If you haven't yet subscribed:
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Articles on psychological marketing strategy from Psychotactics
Announcing: The Brain Audit Kit-The Complete Brain Audit Workshop
If you’ve ever wondered what it must be like to attend The Brain Audit Workshop, wonder no more. Because finally (yes, finally) here’s The Brain Audit Kit– a complete workshop, ebook, epub (yes, you can read it on your smart devices) and a bit more. If you’ve never read The Brain Audit before, you’ll need […]
Will It Bloat?: How The Outlines Gives Us Clues About The Length Of Our Articles
Most writers write They sit down and they write. And some smart ones outline. But even the outline gives us clues about bloating It shows you how your article can go well past the original intent and into puffy-land. And you don’t even have to look at the words in the outline. The bloat is […]
Announcing: A book on how to build an online community—even if you have a very small list
Here’s an interesting fact. In fact more than one interesting fact. Fact 1: Why our community earns us between 90-95% of our income At 5000bc, we have had a community since 2003.But that’s not the interesting part. The interesting part is that we earn between 90-95% of our income from that community. And no, it’s […]
How To Correctly Use Emotion To Create Drama In Your Article
I raced madly. I raced madly, but I didn’t care. I raced madly, but I was too excited. I raced madly, but something was gnawing inside of me. Something was about to go wrong. I raced madly, but I couldn’t shake the depression. So what’s the difference between the first line and all the rest? […]
Announcing: How To Create Compelling Pages On Your Website- Critical Website Components Series
Do you often wonder if your home page, about us page or client acquisition page is working at less than its full potential? These three pages are critical to any website, and yet we often put the content together on these pages hurriedly. This is what Philip Riggs has to say about one of the books […]
Announcing: Critical Website Components-How To Create Compelling Pages On Your Website
Do you often wonder if your home page, about us page or client acquisition page is working at less than its full potential? These three pages are critical to any website, and yet we often put the content together on these pages hurriedly. Well, “hurriedly” is the wrong word to use. Instead we spend hours […]
Announcing: The Brain Audit Workshop—Amsterdam!
Yes, if it’s June, it must be Amsterdam! And we’re planning on having The Brain Audit workshop in early June. So if you’re planning to enjoy a “summerish” couple of days in Amsterdam, this is your chance. You could be local, or fly in–and stay a while in this wonderful country. Either way you’ll get […]
Reminder: $2500 Free Workshop: How To (Finally) Get On The List
This is a reminder in case you missed it last week. Last week we announced about the $2500 Brain Alchemy Masterclass Workshop we were giving away. And you were promised that you’d get a follow up email.Well, tah…dah…here’s the follow up email. Find out the story and philosophy behind the free offer. (And the […]
Why Creating “Document-Based Barriers” Is Critical For Your Business
It was the year 2012. There we were in Washington DC doing a three-day workshop on Uniqueness. And among the group of about 35 people, there was one person who was being disruptive. She casually interrupted the presentation to ask bizarre questions. She wouldn’t co-operate within the group. In short, this person was that pain-in-the-butt-client […]
