It’s not that we like to blah. It’s just that we end up doing a blah, blah, without realising it at all. So let’s look at how we sort out uniqueness from the blah Here’s an example of Aveeno Intense Relief Hand Cream. Yup, this is the hand cream. Looks like any other hand cream. […]
Psychological Marketing Strategy: Tactics And Marketing Tips
Does marketing involve psychology? What are psychological factors in marketing? What is the importance of psychology in your marketing strategy?
Running any business involves a proper business strategy. However it is important to understand the psychology of your customers. Once you understand what your customers want you can cater to their needs.
So how do use psychology as part of your marketing strategy?
This section contain psychological marketing strategies and tactics that you can use in your business. These strategies have been tested and have been proven to work time and time again.
In the articles below, you will learn about:
- Why staying small is a good business strategy
- What is uniqueness and how to use it to increase sales
- The strategy of retaining clients
- The psychological triggers in marketing
- How to get testimonials for every product
Next Step
Look at the list of articles below, pick the one that gets your attention and start reading. Every article gives you one actionable strategy that you can add to your business plan.
Warm regards
Sean D'Souza
P.S. Oh and before I go—If you haven't yet subscribed:
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Articles on psychological marketing strategy from Psychotactics
Why It’s Critical For Your Business To Have Uniqueness for “Individual Products and Services”
It’s easy to say that every individual product or service needs a uniqueness of its own, but what if it doesn’t? Let’s take an example. Imagine you were selling a program like Adobe Photoshop Would Adobe Photoshop CS5 have the same uniqueness as CS4? Or CS3? Or CS2? No, it wouldn’t, right? And would Adobe […]
Reminder for the Uniqueness Mastery (FREE) Course—But first a case study!
If you haven’t been to sign up for the free uniqueness course yet, then you should. And here’s just one reason why. Read this case study and judge for yourself. Hey Sean When you first sent through the link for these videos, I dropped everything to watch them. (Dropping everything to watch 45 minutes of video […]
Free!: Goodies on ‘How To Create a Powerful and Amazing Uniqueness (USP) for your business ‘
“Stand out from the competition,” they say. “Create uniqueness”, they say. “Be different”, they say. There’s just one problem. It’s all conceptual. There’s not one book, one course online or offline that takes on the factor of uniqueness and shows you how to get to your uniqueness step-by-step. Until now, that is. Because you can […]
Precise Client Attraction: And Why the Framing of the Problem Matters
I was at the doctor’s clinic one day for a routine check. “You have to lose about 10 pounds,” he said. “Not that you have any health problem, but you’re kinda on the borderline. And if you lose weight and eat well, you won’t have to take medication for a long, long time.” Do you […]
Final Week: Free! The Brain Alchemy Masterclass (Worth $2500)
In the past few week or so, you should have got a few reminders to get The Brain Alchemy Masterclass (Worth $2500) absolutely free. Um, this is the last week to get the course. What you will learn The Brain Alchemy Masterclass is the core structure that you need to build your business upon. It’s […]
How To Cope With Increasing Information—And Win (Well, Kinda)!
“I’m never going to another place until I see Paris completely” said my fictional friend. I don’t talk to fictional people that often, but this time I decided to have the conversation. “You mean you’re going to pass up everything else on the planet, just because you haven’t seen all of Paris yet”, I asked, […]
Where Do You Put “Up-Sell” In Your Newsletter?
Imagine you’re having a meal at a fancy restaurant You’re settling in for some delicious starters and at this point something strange happens. The waiter informs you that there’s a wonderful chocolate cake for dessert. And delightful the chocolate cake may be, but you’re irritated. You’re bugged because the waiter broke the sequence. And we […]
Why Marketing Fails: And Why Marketers Get Attraction Wrong Time and Time Again
Conversion fails for simple reasons. Labour pains vs. Baby Which of the two would attract you if you were a woman? You’re saying baby, right? But look around you Every stupid marketer on the planet is selling his product or hisservice. They’re talking about the benefits of their service or product. They’re talking about the […]
Does your marketing strategy ever drive up to Echo Point?
Most marketing strategies go phooey, not so much because they’re not good, but because the strategists don’t drive their marketing strategy to Echo Point. Not sure what that means in marketing terms? And how it can affect your marketing plans? Read the article to find where you could be going all wrong. Here’s how mums […]
