In 333BC, Darius, the ruler of Persia was sure of his victory on the battlefield. After all, his soldiers outnumbered Alexander the Great’s army by 2:1. And yet, Alexander used an unusual ploy. Instead of the usual strategy of both armies battling it out, he decided to just go after Darius. That single-minded command caused […]
Article Writing Strategy: How To Keep Your Reader Locked Into Your Article
Is article writing a skill or can it be developed? How do you write an article? Is there a system?
In this section we cover all the problems that you face when writing your articles. Each article will give you an actionable strategy. Go ahead read the articles and then create a simple plan for yourself. Follow the steps and you too will become a better writer and will be able to write articles your clients want.
You will learn:
- How to write articles
- Why headlines fail and how to write headlines that work
- What are the elements of on article
- Powerful strategies to write articles
- The article writing system
Warm regards
Sean D'Souza
P.S. Don't forget to download your copy of the headline report.
In ten minutes (or less) you’ll learn how to systematically build a headline that works. You will find it at the end of every article.
P.P.S. Oh and before I go—If you haven't yet subscribed:
Here are the links to get all the Psychotactics articles, goodies and podcasts automatically.
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Articles on 'article writing ' from Psychotactics
Why We End Up With Skimpy Articles (When Trying To Avoid Article Bloat)
If you’ve watched an artist at work, you’ll notice a moment when the artist twitches. The twitch comes from a dilemma: Should you add a few touches to the painting? Or leave well enough alone? And most people don’t leave well enough alone and ruin their work. Of course, once you’ve mucked up a few […]
How Do You Know If Your Outline Has The Humpty-Dumpty Syndrome?
Take one glass and put it on your dining table Put another glass into that glass, so it stacks up. Then another. And keep adding glasses. So when did you stop? You stopped, didn’t you? And for good reason too. At some point those glasses looked very much like they were going to do a Humpty-Dumpty […]
Why A Timer Is Your Best Friend (When Writing Articles)
Imagine you have to go away for a week on vacation Suddenly something intensely interesting happens with your planning. You have no time to waste. Facebook, Twitter and all other idiotic distractions never show up on your screen. TV watching becomes a luxury. Every moment of your day is focused on clearing your schedule so that your vacation is […]
Why Spikes Are Critical To Sustain The Interest of the Reader (And How To Do It Right)
We’ve all seen that heart monitor in hospitals, haven’t we? It spikes up, down, then flat. In stories, these ups, downs and flats seem to show up almost as part of the story. A story by its very nature seems to bob up and down. Not so with articles. In articles, it’s easy to go from […]
How To Create Drama in Article Writing —The Tension and Release Method
How do you start writing a drama? Can you create drama and interest with your story? Do you feel a headache coming on, whenever you make your to-do list? I sure do, because no matter how much I whittle down my list, there’s always a ton of projects that need to be finished. And that’s when […]
The Mystery of The Sub-Head (And Why You Should Avoid Focusing On It While Outlining An Article)
Animals have a skeleton. We know this because if we x-ray an animal, we can quite clearly see the skeleton. And we fail to realise that articles have a skeleton too—and they’re called sub-heads. But unlike animals, the sub-head skeleton doesn’t show up from the very start. Instead you’ll find it shows up later. A […]
How Slightly Exuberant Sub-Topics Get You In Trouble
What is a sub topic? What is the difference between a topic and a sub topic? Have you heard about a program called InDesign? Well, if you haven’t, it’s a program I use to create amazing-looking e-books. Then one day, someone asked me to show them how to create e-books similar to what I was […]
Will It Bloat?: How The Outlines Gives Us Clues About The Length Of Our Articles
Most writers write They sit down and they write. And some smart ones outline. But even the outline gives us clues about bloating It shows you how your article can go well past the original intent and into puffy-land. And you don’t even have to look at the words in the outline. The bloat is […]
Headline Writing: Three Core Factors That Trigger Off Curiosity
David Ogilvy started up O & M, one of the largest advertising agencies in the world. That very same David suggested that headlines were the most important factor in communication. Not by a factor of 2:1 Or 3:1 But a whopping 4:1. He suggested that 80% of your article is dependent on your headline. His […]