Have you ever wondered what it might feel like to not be me-too?
What would it be like to stand out from the competition in a way
that customers choose you over everyone else? And what if you
were to raise your prices, and they still kept coming?
That's what uniqueness can do to your product or service.
Yet most of us seem to know what makes our product or service
better than competition.
But the customer doesn't know.
So they go elsewhere.
Some cheaper. Somewhere crappier. But they don't come to you
in the droves you've imagined.
Presenting: Uniqueness Goodies (Yup, FREE Goodies!)
Everyone tells you that uniqueness is important, but no one tells you
how to work through the uniqueness minefield.
Until now, that is..
You will get access to articles, audio and video.
Even if you don't like video, I would recommend you watch the
videos. They are just 15 minutes. Your understanding of uniqueness
will change dramatically after you watch these detailed videos and
reading the articles.
Here is the sequence of what to expect in the coming weeks
Free Goodie No. 1: Uniqueness: Why We Get It Wrong
Free Goodie No. 2: Getting to Uniqueness Part 1 & 2
Free Goodie No. 3: Uniqueness: The Importance of the Mundane and
the Seemingly Uninteresting
Free Goodie No. 4: Uniqueness mistakes and how to avoid them
Free Goodie No. 5: Uniqueness: The Difference (and Resemblance)
Between Uniqueness and the Other Red Bags
Free Goodie No. 6: Uniqueness: Do You Need To Carve Out a
Uniqueness For ‘Every' Product or Service?
How to get the goodies?
Have a look at this page for all the details: Uniqueness Free Goodies
Regards
Sean D'Souza
Sean D'Souza
Leave a Reply