“My wife can now see more of me. Because I won't be chained to my computer for the next 6 years finishing my ebook that I'm building from my articles.”
“Just as an example, I took English for 4 years in high school. And I took English in college. I've written sales copy for pay, articles for pay and for free, and yet I found, once I got into Sean's Article Writing Course, I didn't have a clue how to structure my prep and my writing. Oh, I could get something written and it usually turned out decent.
Now, I know how to write 5 types of articles, all for specific reasons, 3 types of one-angle articles, and with drama and flow. Not that I'm claiming to be an expert or even a journeyman yet. I do have the tools to get the job done right and quickly. I wrote an article in an hour tonight that would have taken me 3 days before and it's still better than I would have done. And I haven't even slept on it or edited at all.
And that speed has increased. Once we started the course, I was taking 3 to 4 hours to write an article and not really great ones either. To me an hour seems like a miracle. And my wife will see more of me too. Because I won't be chained to my computer for the next 6 years finishing my ebook that I'm building from my articles.
That's the power of Sean's article writing method. So indeed. Save your pennies and get the course when you can afford it.”
Perry Droast, Droast Copywriting,
CA, USA
“My biggest concern was the price/value – I’d been “burned” by enough high-priced courses before, and I only found out about the course just a few days before the deadline.”
Before joining the Article Writing Course
I had never taken any of Sean’s courses before, so I knew him only by reputation. My wife bought the Brain Audit / 5000BC package at the System Seminar, but I had not looked at either.
I read the course sales letter through several times, and liked the promises it made. I knew Sean was highly recommended by Ken McCarthy, a man whose opinions on internet marketing I respect.
My biggest concern was the price/value – I’d been “burned” by enough high-priced courses before, and I only found out about the course just a few days before the deadline. I was also a little concerned about my cash flow at the time. I was concerned that the value might not be there, and I would regret my decision to take the course (which happened with other courses I’ve taken in the past).
This is also why I chose not to go for the “premium” option. I really didn’t see the value of the bonuses. I had no idea what an “article starter” was. Also, Sean’s “article critiques” sounded a bit inflated. Again – this was my feeling going into the course, with no experience with Sean whatsoever.
My 3 biggest objections?
a) Value of the course vs. the price (specifically: would the value be there)
b) Timing (I only had a couple of days to make a decision – and I felt rushed)
c) I wasn’t thrilled about group coaching – many times I’d seen groups deteriorate over time, as the instructor didn’t take charge but rather bowed to the wishes of the group.
1 month into the course
After a month the 3 biggest benefits I found were:
a) The basic structure of any article
b) How to make articles “flow”, so that people read them all the way through
c) The importance of writing every day.
The progress I made in the month:
a) I was writing something every day (I wasn’t before), so my output was increasing
b) I could organize my thoughts better
c) But I was still having trouble figuring out what to write about.
I also was frustrated at this point. I really had no idea if I was doing well or not. I mean, I didn’t mind the writing so much, but I really didn’t think I was “getting it”. It wasn’t until the mid-course critique that I had an idea of where I stood – and I’m VERY glad Sean instituted that. It was valuable to me.
On completion
Specific feature I liked most about this course?
What I really liked was having a quiver of tools that I can pick from when writing any article. Things like “new/knew”, connectors, the wall, and especially the importance of the first 50 words. I also liked the idea of “connectors”.
The two biggest benefits I got on completion?
a) Before I took the course, the idea of writing 5-6 articles/week was overwhelming. Now it still scares me a little, but I can do 2-3 with no problems. I imagine I’ll be comfortable doing more as I continue.
b) If I had to write an article about a topic with which I’m unfamiliar – and I had all the necessary info – I can do it now.
I would recommend the article writing course.
Yes I would – because it lives up to its promise. It’s one of the few courses in the general marketing world that did everything the sales letter said it would. Of course, I have to add an important proviso: like anything else, it won’t work for you if you don’t do the work. At various times in the course I was happy, confused, frustrated, relieved, and just plain tired – but it really was a valuable course. It made me realize, though, that I can’t “master” something like this in only 8 weeks! Hence, I’m pursuing the follow-on course.
John “Wiz” Withers, B2B Scribe,
MD, USA
“The biggest obstacle preventing me from joining the Article Writing Live Course was it was quite a large financial commitment for me and I also wasn't sure I'd have the time to participate enough to make it worth the investment..”
Before joining the Article Writing Course
The biggest obstacle preventing me from joining the Article Writing Live Course was it was quite a large financial commitment for me and I also wasn't sure I'd have the time to participate enough to make it worth the investment.
My three biggest objections?
a) Cost
b) Time required
c) Finding babysitter for times during audio calls.
One Week After Joining
Immediately on signing up I liked the excellent communication in the form of several emails outlining the course, welcoming me to the forum, etc. I also enjoyed the notes and audio that I was able to make use of immediately and prepare before the course actually started.
1 month into the course
After a month the 3 biggest benefits were:
a) Camraderie amongst participants. b) I was writing real articles almost immediately. c) Personal attention from Sean.
The progress I made in the month:
a) Real, useful articles. Better than I'd ever written. Actually I'd say this was true even after just 2 weeks.
b) Understanding that repetition and structure are the key to good writing.
c) Ability to realize when there's a problem with an article.
On completion
Three biggest benefits I got on completion:
Personal attention from Sean – encouragement, some gentle criticism, and advice.
A wonderful stack of articles that I've already begun to publish – at least 30 usable articles.
An understanding of how structure is vital to all aspects of business (life maybe?) not just writing.
I would absolutely recommend the article writing course
– I could never have imagined how much I ended up enjoying the course. It was a huge amount of work but I learned so much. The atmosphere on the forum and on the calls was so supportive and productive. I felt like I really got to know the other students and we all were in it together. I still can't get over the amount of individual attention Sean provided to everyone.
Teaching Style
What I liked about Sean's teaching style
I liked how he's very specific, he'll offer to give suggestions but lets you try things yourself first. Every time I had a problem or felt like I had a problem, he always helped me find the answer and never made me feel like a fool. It's obvious that he really does care about your success. I also loved how he wrote right along with us. I learned a lot from his articles, as well.
Did you get any benefit from getting all the notes and audio in advance? How did it benefit you?
I read through everything up front. It was good to get an advance overview.
Is there any thing you'd like to add?
I could gush on and on about how much I enjoyed the course. I'm trying to decide which course I'd like to do next. I think I also need to work on implementing many of the ideas I've gotten from 5000BC, the Brain Audit and this course. There's obviously tons to learn here and it's a real challenge to absorb it all. I searched for quite a while for a marketing resource and I'm so glad I found it in Psychotactics.
I don't feel the need to study any other marketing sites. There's more than enough material here for me to cover in the next 10 years. I am just so grateful for the opportunity to participate with this amazing group of people and teacher. I hope my work will do it justice.
Sarah Mueller, Alphabet Garten,
NJ, USA
“The specific feature I liked most about this course was that only one specific subject was covered at a time. And the biggest benefits I got on completion was that I know that there is a pattern that can be used over and over again for writing successful articles.”
Before joining the Article Writing Course
The biggest obstacle in my mind that would have prevented me from joining the Article Writing Live Course was…Do I have enough time to do this?
The 3 biggest objections?
-Will I get enough from it to make it worthwhile?
-Will it be worth the cost?
-Will it help me in my business?
1 month into the course
After a month the 3 biggest benefits I found.
a) I was learning more specifics than I expected
b) It was done one step at a time, one subject at a time
c) I was able to use on outline to give a talk.
The progress I made in the month?
a) I had a better understanding of where to start
b) I had more confidence
c) I knew I would be able to get more during the rest of the course
On completion
The specific feature I liked most about this course was that only one specific subject was covered at a time.
The biggest benefits I got on completion was that I know that there is a pattern that can be used over and over again for writing successful articles.
I would recommend this course because the more understanding and knowledge a person has, the more confidence they develop, which allows them to write better.
Teaching Style
What do like about Sean's teaching style?
He is very organized, ad specific. I also liked the individualized comments. I thought “how can one man do all this?”
Course Material
Did you find the training material useful? Did you use all media to learn? Eg. Notes, Audio, Mindmaps, Forum
I did not do well with the mindmaps. The forum was great.
Did you get any benefit from getting all the notes and audio in advance?
I used the notes to follow along and stay on track.
Bob Bare, New Perceptions In Hearing
Texas, USA
“My writing was already OK – I've done a ton of fiction writing over the years (I always wanted to be the English Stephen King!), and I've read a gazillion books on writing in those years too. So I actually thought there might not be much I could learn. (What a dufus!)”
Before joining the Article Writing Course
The biggest obstacle in my mind that would have prevented you from joining the Article Writing Live Course was definitely cost. The year had been a terrible year for my main business – maybe turnover down to 40% of the previous year. And so finding $1600 was a bit of a stretch.
But I wanted to do it – really, really badly. So I took a punt, and fortunately the punt came off.
I didn't really have any objections because I'd done the Infoproducts course last year – so I knew totally what to expect. (except of course that I didn't – because Sean pulled the trick of making us write daily out of his little trick bag!)
Actually I'm lying – I just realised I did have one. My writing was already OK – I've done a ton of fiction writing over the years (I always wanted to be the English Stephen King!), and I've read a gazillion books on writing in those years too. So I actually thought there might not be much I could learn. (What a dufus!)
One Week After Joining
I loved the detail of the material. The way articles were broken down into constituent parts and techniques so you could work on these parts and techniques in isolation.
And immediately realised how powerful this could become.
1 month into the course
After a month the 3 biggest benefits I found.
a) Firstly the discipline of daily practice. It was something I kind of discovered on the Infoproducts course last year, but then it kind of drifted away. But rediscovering it, and realising the power of it, was a great benefit.
b) Secondly The Forum. A level of interaction built up amongst a core of the students. So sometimes you'd get help and advice from them. And sometimes you'd learn things from seeing other people's mistakes and seeing how Sean
addressed them.
c) And I just counted how many articles I wrote in the first month. Twenty Freaking Seven. IN the first month. And some of them I've not looked at for two months, and they're actually pretty good.
How's that for a benefit!
What progress had you made in the month?
a) Ummm…did you not read the last paragraph. Twenty freaking seven articles. That's progress, baby.
But seriously it was not just the volume of articles, as with everything the more you do it the better you get (usually). And prodded with the appropriate feedback I did get better. And that leads to…
b) …increased confidence. That I could turn out a high quantity of interesting and quality articles. That I would then be able to use to help further my bass playing business.
c) Um…..can I say 27 articles again.
On completion
What I liked most about this course?
Daily Practice. And yep you can do it on your own, but man that's hard. Especially when you're learning something. So having the forum to post in and get feedback on was genius.
The three biggest benefits I got on completion?
-Daily Practice = Momentum.
-A quantity of high quality articles.
-The knowledge (confidence) that there's a hundred more articles where those
ones came from. That if I need it to be, it's unstoppable.
Would you recommend the article writing course? If so, why? I would absolutely, recommend the article writing course because article writing is the foundation of an online business. It allows you to communicate expertise – whether that article ends up as an article, or a blog post, or a video article – and helps you attract people who may
end up becoming paying customers.
And there's no course like this anywhere that I know of that will give you the writing tools you need in such a detailed and organised way.
Course Material
Did you get any benefit from getting all the notes and audio in advance?
Definitely. It allowed a great overview of the course prior to starting it, plus the one thing the calls did do is it gives a structure to how the course plays out over the time frame, so you know which areas to focus on.
And because you've got the material you're not racing to catch up.
I enjoyed – and am still enjoying – this course thoroughly. Without it I don't think I'd have been able to do the ‘free to fee' thing with my Ezine. But the bottom line for me is I got – and continue to get – results WAY
beyond my expectations. And at the end of the day that's all that counts.
Paul Wolfe, Carte Blanche
Wimbledon, SW London, UK
“What I like immediately on signing up, was that everything seemed structured. Sean was organized.”
Before joining the Article Writing Course
The biggest obstacle in my mind that would have prevented me from joining the Article Writing Live Course- Cost was important, probably most important.
My 3 biggest objections?
a) Would I really learn anything worthwhile?
b) I already mentioned cost.
c) Learning over the phone and internet might be a concern.
One Week After Joining
What I like immediately on signing up was that everything seemed structured. Sean was organized.
1 month into the course
After a month the 3 biggest benefits I found.
a) I really was learning something.
b) I particularly liked the specific principles that were given. Not too general as to now know how to apply them, nor too specific as to be too narrow.
Th progress I made in the month?
a) Learned more about headlines
b) I found the angles approach generated ideas.
c) I learned more about creating interest and drama, although am still quite weak on that.
On completion
The specific feature I like most about this course was it had good specifics. I gained insight into what to do when.
The biggest benefits I got on completion?
I can write more interestingly.
I write with a bit more ease.
I would recommend the article writing course becuase you really learn approaches that help you write better.
Teaching Style
What do like about Sean's teaching style?
He is very creative and insightful about how to improve writing.
Course Material
Did you find the training material useful? Did you use all media to learn?
The audio phone conversations were helpful and useful.
Is there any thing you'd like to add?
Sean is very insightful. That is really why I signed up to begin with. I had read some of his materials previously and felt he had something to say that was difficult to find elsewhere. So, I felt it might be worth the expense.
Willard Zangwill, The University of Chicago Booth School of Business,
Chicago, USA
“Right after I signed up, I got dizzy. Literally: my head swam a little and I had to sit down. This was the biggest-ticket line item I've ever bought, other than my house. (I don't own a car.)”
Before joining the Article Writing Course
The biggest obstacle in my mind that would have prevented me from joining the Article Writing Live Course
was the price. I didn't doubt it was a good value, but my business is very very small, and I didn't have that much money set aside. I broke my “incur no business debt” rule to take this course.
My 3 biggest objections?
a) Scheduling was a big concern. I have a day job, and I had to rearrange my schedule and get permission from my boss to take 90 minutes in the middle of the afternoon.
b) Spending so much on one course. For perspective: I spent about as much on this course as I do on a year's worth of dance classes.
One Week After Joining
Right after I signed up, I got dizzy. Literally: my head swam a little and I had to sit down. This was the biggest-ticket line item I've ever bought, other than my house. (I don't own a car.)
1 month into the course
After a month the 3 biggest benefits I found.
a) After one month, I wouldn't say that I was writing well, but I understood what I had to do.
b) The course gave me some great tools for generating article ideas (ask for questions) and content (answer them).
c) I felt pretty comfortable with the other students.
What progress had you made in the month?
The who/what/why/how structure made a HUGE difference in my writing.
On completion
The feature I liked most about this course?
The course did a good job of giving us bite-sized pieces of information. None of the concepts or tasks felt intimidating.
The three biggest benefits from completing the course are that:
– I've got an action plan for writing. I know how to get started and get moving.
– I've developed a habit of writing every weekday morning. I turn off the alarm, make some coffee, and get back into bed with my laptop. If I don't write, my whole day feels off.
– I know how to audit my own writing. It isn't always easy, but I can get it done.
I would definitely recommend the course. If you do the work and ask questions, you can learn a lot. I always know that I will learn something good from Sean: after all, when he tells you exactly how he goes about selling you something and the sales process still works, you know it has to be good!
Teaching Style
Sean is a very friendly teacher, which makes me feel less self-conscious about making mistakes.
Course Material
It was helpful to get the notes and audio in advance because it allowed me to do some of the preparatory work in advance if I knew I'd be busy the following week.
Nadira Jamal, Belly Dancer
Boston, USA
“My biggest fear was that I would take the course and have wasted my money because I didn't get out of it what I needed. That was my over-riding concern”
Before joining the Article Writing Course
I had already decided that for the year I was only going to be able to afford one training course or seminar. And the cost needed to be below $2000 if at all possible. My biggest fear was that I would take the course and have wasted my money because I didn't get out of it what I needed. That was my over-riding concern.
The 3 biggest objections?
a) Seemed like a lot of money just to learn how to write articles.
b) That I wouldn't have the time to devote to the course.
c) That the course wouldn't teach me anything really valuable.
1 month into the course
After a month the 3 biggest benefits I found.
a) Sean gave us all personal attention, making sure our writing was continually improving, and did so in a gracious and respectful way, even when someone was difficult to coach.
b) I finally understood how to outline properly (emphasis properly) and more importantly I could see the value of doing so.
c) I already had much more confidence in my writing.
The progress I had made in the month?
a) I could structure an article properly without anywhere near the effort I'd previously needed to write a good article.
b) I could read someone else's articles and see if they were good and I could tell where they could be improved even more.
c) I found I could write persuasively and passionately on more than one subject.
On completion
The three biggest benefits I got on completion:
1. I have a ton of articles just waiting for me to post on my website and in other places too.
2. That I've really gotten faster and better at the same time.
3. I'm so confident I can write a good article, I'm considering trying to market my articles or write articles for publications that pay.
I highly recommend the article writing course.
I saw everyone on the course improve a great deal. Some started from better spots than others. Everyone improved immensely including me. Like I posted in Glenn Campbell's thread in the Cave asking about article writing, I learned how to write 3 different types of one-angle articles as well as 5 different types of articles, one of which is the one-angle article.
And each type of article is useful in a different way. I didn't know any of this before this course. And it's really powerful information. Beyond that, I can apply what I've learned to copywriting and to developing my own info-products. This is the most powerful writing course I've ever taken.
Course Material
I've listened to the audios over and over, getting more each time. And the main notes are really good. I feel like I need to go over them some more. It's as if the more I learn, the more I want to make sure I didn't miss anything. This course is that powerful.
I felt like I benefited a lot by getting things in advance. I only wish I'd had another week before the course started so I could have studied even more. I felt like I was more prepared to start writing because I had a basic understanding of the direction the course was going to take and how to get started.
Perry Droast
Droast Copywriting,
Perry Droast, CA, USA
” Given the new trends in the Internet and business in general, that money could be invested somewhere else more effectively? I mean writing has been important. But how much of a difference structured writing would be versus for example rich media production?”
Before joining the Article Writing Course
In my special circumstances I am about to leave a country to pursue a better future for me and my family. Funds are not affluent and I tend to be frugal in my expenses and investments. On the situation I am know every dime counts.
So my hesitation was:
1. Was it the right time to do it given the current circumstances I face?
2. Is it worth to invest such an amount of money? I was wondering if the learning from the course it will help me as a ticket out.
The 3 biggest objections?
a) The amount to be invested.
b) How much of a difference I would really learn in the training that would set a differentiation factor before and after.
c) Given the new trends in the Internet and business in general, that money could be invested somewhere else more effectively? I mean writing has been important. But how much of a difference structured writing would be versus for example rich media production?
One Week After Joining
Immediately on signing up I liked the dynamic of the group. The coaching and comfy way Sean made me feel.
1 month into the course
After a month the 3 biggest benefits I found.
a) My fears about being able to express my thoughts in the english language were gone 🙂
b) I learned, more than writing, how important is to realize no one else is better or worse than you.
c) The momentum of wanting to do more.
The progress I made in the month?
a) I learned to structure better my thoughts.
b) The power of one thought.
c) I came to clarify certain concepts or correct some misconceptions I had about expertise.
On completion
The specific feature I liked most about this course?
I like to learn how to dig in depth without loosing simplicity in my communications.
The three biggest benefits I got on completion?
-I am more aware than I can really succeed in teaching and communicating what I am able to share from my experience.
-I met people of all corners from the world. Nice people indeed.
-I am also aware how good I am on certain areas which gives me the strength to overcome the fear of moving into other areas.
Yes. I would definitely recommend the article writing course to anyone interested to polish their written communication skills to take this course.
Teaching Style
1) What do like about Sean's teaching style?
I like he is very precise and to the point. This is very important because you keep correcting issues one at a time. And very important as well is that I feel he gives the best, so you feel you have a real coach to become more.
Course Material
The audio were beneficial because it warmed me up before the tele-class sessions and kept my mind connected to the training.
Is there any thing you'd like to add?
No. I really wish you Sean and you alike the best. You have left a mark on me for the better. I hope to give back what Sean did for me during this course. Thanks indeed.
Arturo Sayegh
SitioWebPro, Inc.
Venezuela
” I have dyslexia and Irlen syndrome, which is why I have so much difficulty reading.
Words on a page look like a waterfall to me– a fuzzy one at that. So I could not see how an article course was going to help me write.”
Our business was just starting to grow, when we hit an almighty hurdle. We realized that to grow the business further we were going to have to write articles.
Andy did not have the time to do this and, saying he has no imagination at all, it fell to me (Debbie).
Horror is the only way I can explain how I felt at having to write articles, as I had avoided reading and writing all my life. At the time of the Article Writing Course I had never (and I mean never) read any story books, not even at school (I managed to fake it at school by watching movies etc.).
Reading and writing to me was the worse nightmare ever
We came to realize I have dyslexia and Irlen syndrome, which is why I have so much difficulty reading. Words on a page look like a waterfall to me– a fuzzy one at that.
So being dropped in at the deep end on this course was a huge thing for me – the hurdle I faced felt about 20 feet high. And I could not see how an article course was going to help me write.
How wrong can you be?
The course was interesting, and laid out in simple steps on how to write. At first I could not do it, or so I thought. With Sean’s help, I kept plugging away. At times I felt like I was hitting my head against a brick wall.
With persistence (and the help of a Dictaphone), out of nowhere the hurdle that was 20 feet high started to lower. And before I knew it, I was writing articles and rewriting everything Andy had written previously.
The best thing of all was that I was beginning to enjoy it.
We implemented the course in several ways.
I now have articles published in magazines. I have rewritten our website and adverts, and I’ve written the intro to our technical book that’s currently being worked on by Andy.
I also use all of the course teachings in every aspect of our lives now. Now I can take a boring technical subject (we write articles about ignitions for classic bikes), and turn it into something that everyone can understand and enjoy–which helps educate our customers better.
My confidence in my ability has grown
And I am now communicating with people better than ever. You do not realize how much not being able to write rules your life (it stops you doing things, and holds you back).
I also now read story books, and study the writing styles. Something I never thought I would be able to do (and enjoy). After this course I am now unstoppable. Nothing is too hard, and I am seeing the world with different eyes.
For people who say they cannot write, I would say to them: everybody can (no matter what you think). You just have to find the right teacher, and luckily we found Sean. And you must trust that you can do anything you put your mind to, because if I can do it, then you can too.
The Article Writing Course is unique in many ways
It’s not about writing per se, it’s about the structure of writing, the rules and the whys and wherefores, which to me was a godsend. It made sense, and with a bit of practice is now easy to do.
I still have trouble with my spelling, but have a wonderful husband Andy, who corrects for me.
My hurdle at the start was 20 feet high.
It’s now non-existent, and I have Sean and the Article Writing Course to thank for that.
Thank you, Sean.
Debbie & Andy Perkins
Pazon Ignitions
New Zealand (Previously UK-Based)
“I always thought I was quite good at writing articles.”
Anyway, I decided to implement everything I learnt. At the end of the day you can't argue with the figures – the Psychotactics methodology works.”
The open rate for my newsletter was at best average, and as I said, I always thought I was quite good at writing articles.
Then after going to the Psychotactics articles workshop, I decided to implement everything I learnt about structure and content — just to see what would happen.
Since the newsletter went out I have monitoring visits to my web site and new subscribers. All of a sudden my daily average number of visits and new subscribers have shot up.
I have done nothing else other than the newsletter to generate this increase.
To add to that, I now find it much easier to and quicker to write. At the end of the day you can't argue with the figures – the Psychotactics methodology works.
Michael J Smyth
Approachable Lawyer
Auckland, New Zealand
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